Make A Facebook Business Page
Monday, April 30, 2018
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Make A Facebook Business Page can be a great tool for attracting and engaging new and existing customers. Practically every service I have actually talked to either has a page on Facebook or think they need one if they do not.
Most individuals do not know where to start or the best ways to do it. The list below action by step guide reveals you the best ways to develop and keep a professional and useful Facebook service page.
Action 1: Create your Organisation Facebook Page
This Facebook page makes it really easy to set up your Facebook page. Follow the prompts and you cant fail. Make certain the info your enter corresponds precisely to the information you have on your site.
Action 2: Claim your special Facebook URL.
http://www.facebook.com/username/.
Go to the link above to establish your very own unique URL for your organisation page. I claimed www.facebook.com/seomaverick and I suggest you do the exact same using your organisation name. It's a lot easier to market promos using facebook.com/businessname than the default URL version that Facebook provides you.
Action 3: Upload profile image and thumbnail image.
The profile photo is an incredibly vital part of your Facebook page. It can be up to 200 pixels broad x 600 pixels high. I would suggest utilizing the full 200 pixels width for your page and as tall as you please. Remember, the longer to profile picture, the additional you press the left hand navigation links down the page.
After you have set your profile photo you have to select the thumbnail image. This is exactly what gets shown in the news feed when you publish something from your account. This is 50 pixels x 50 pixels image so ensure you choose a great area of your profile picture to use as your thumbnail image.
Action 4: Submit images to your page.
Utilize the image strip at the top of your Facebook organisation page to your benefit. This is a good place to upload some images of your service, your people, your items or some creative images which is ideal for your company.
These images for the picture strip are selected arbitrarily so make sure you have a few to pick from so you can fill all five readily available slots! Below is an example of the photo strip in action from United States supermarket chain Kroger. They have images of their staff appearing in their strip making it look more personal and friendly.
Action 5: Fixed landing page.
Another way to enhance your Facebook page is to have a fixed landing page for new visitors. This need to be developed to attract visitors to 'like' your page and promote your service! The area you have to work with is 520 pixels wide and as tall as you want (don't make it too high though!).
A simple method to do produce a fixed landing page is utilizing this application from Wildfire. It hosts the image for you so you do not need to host it on your site or do any coding. This post gives an excellent summary on how to use this totally free tool. Nevertheless, one problem with this is that it the uploaded graphic can take a while to load which is not perfect for brand-new visitors.
If you want more control over your landing page, this guide on ways to construct a Facebook landing page with iFrames is a fantastic step by step walk through. If you have the time-- I advise you do this.
Here are a few fantastic landing pages:.
Red Bull.
Coca Cola
Action 6: Featured likes.
The next action is to add highlighted likes to your organisation page. This is where you can recommend complementary or other helpful pages from within your website. On the SEO Radical facebook page, we have 'liked' the Facebook pages from a variety of the top SEO and Online marketing resources from around the web.
Action 7: Populate with posts.
Prior to you go live it is a great idea to have a couple of posts already occupied on your news feed so your page does not appear like a ghost town! Feature a couple of your most current blog site posts, finest material from your website or any appropriate market associated news that may be helpful for your consumers.
Action 8: Go live.
Speaks for itself. Once you have done all the above now is the time to send out the page live!
Action 9: Update frequently.
It's inadequate just to develop a fan page and leave it at that. You require to constantly upgrade it with appropriate information that is useful to your fans and consumers. Make sure you are actively appealing and publishing a few times a day.
Here are some things you can post on your Facebook business page to keep it approximately date:.
Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.
Thanks for reading Make A Facebook Business Page!
Most individuals do not know where to start or the best ways to do it. The list below action by step guide reveals you the best ways to develop and keep a professional and useful Facebook service page.
Make A Facebook Business Page
Action 1: Create your Organisation Facebook Page
This Facebook page makes it really easy to set up your Facebook page. Follow the prompts and you cant fail. Make certain the info your enter corresponds precisely to the information you have on your site.
Action 2: Claim your special Facebook URL.
http://www.facebook.com/username/.
Go to the link above to establish your very own unique URL for your organisation page. I claimed www.facebook.com/seomaverick and I suggest you do the exact same using your organisation name. It's a lot easier to market promos using facebook.com/businessname than the default URL version that Facebook provides you.
Action 3: Upload profile image and thumbnail image.
The profile photo is an incredibly vital part of your Facebook page. It can be up to 200 pixels broad x 600 pixels high. I would suggest utilizing the full 200 pixels width for your page and as tall as you please. Remember, the longer to profile picture, the additional you press the left hand navigation links down the page.
After you have set your profile photo you have to select the thumbnail image. This is exactly what gets shown in the news feed when you publish something from your account. This is 50 pixels x 50 pixels image so ensure you choose a great area of your profile picture to use as your thumbnail image.
Action 4: Submit images to your page.
Utilize the image strip at the top of your Facebook organisation page to your benefit. This is a good place to upload some images of your service, your people, your items or some creative images which is ideal for your company.
These images for the picture strip are selected arbitrarily so make sure you have a few to pick from so you can fill all five readily available slots! Below is an example of the photo strip in action from United States supermarket chain Kroger. They have images of their staff appearing in their strip making it look more personal and friendly.
Action 5: Fixed landing page.
Another way to enhance your Facebook page is to have a fixed landing page for new visitors. This need to be developed to attract visitors to 'like' your page and promote your service! The area you have to work with is 520 pixels wide and as tall as you want (don't make it too high though!).
A simple method to do produce a fixed landing page is utilizing this application from Wildfire. It hosts the image for you so you do not need to host it on your site or do any coding. This post gives an excellent summary on how to use this totally free tool. Nevertheless, one problem with this is that it the uploaded graphic can take a while to load which is not perfect for brand-new visitors.
If you want more control over your landing page, this guide on ways to construct a Facebook landing page with iFrames is a fantastic step by step walk through. If you have the time-- I advise you do this.
Here are a few fantastic landing pages:.
Red Bull.
Coca Cola
Action 6: Featured likes.
The next action is to add highlighted likes to your organisation page. This is where you can recommend complementary or other helpful pages from within your website. On the SEO Radical facebook page, we have 'liked' the Facebook pages from a variety of the top SEO and Online marketing resources from around the web.
Action 7: Populate with posts.
Prior to you go live it is a great idea to have a couple of posts already occupied on your news feed so your page does not appear like a ghost town! Feature a couple of your most current blog site posts, finest material from your website or any appropriate market associated news that may be helpful for your consumers.
Action 8: Go live.
Speaks for itself. Once you have done all the above now is the time to send out the page live!
Action 9: Update frequently.
It's inadequate just to develop a fan page and leave it at that. You require to constantly upgrade it with appropriate information that is useful to your fans and consumers. Make sure you are actively appealing and publishing a few times a day.
Here are some things you can post on your Facebook business page to keep it approximately date:.
- Latest article.
- Competitors.
- Most current deals/special offers.
- Useful details connecting to your industry.
- Pertinent market news articles.
- Newest news about your company.
- Pictures of your business/customers/services in action.
Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.
Thanks for reading Make A Facebook Business Page!