How to Start A Facebook Business Page
Friday, April 6, 2018
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How To Start A Facebook Business Page can be a fantastic tool for attracting and engaging brand-new and existing consumers. Just about every organisation I have spoken with either has a page on Facebook or believe they need one if they do not.
The majority of people don't know where to begin or how to do it. The following step by step guide reveals you how to produce and maintain a professional and beneficial Facebook business page.
Action 1: Develop your Business Facebook Page
This Facebook page makes it truly simple to set up your Facebook page. Follow the triggers and you cant go wrong. Ensure the information your go into corresponds exactly to the information you have on your website.
Action 2: Claim your distinct Facebook URL.
http://www.facebook.com/username/.
Go to the link above to set up your own unique URL for your company page. I claimed www.facebook.com/seomaverick and I recommend you do the very same using your service name. It's a lot easier to market promos using facebook.com/businessname than the default URL variation that Facebook offers you.
Action 3: Upload profile image and thumbnail image.
The profile photo is a very fundamental part of your Facebook page. It can be approximately 200 pixels wide x 600 pixels high. I would recommend utilizing the complete 200 pixels width for your page and as high as you please. Keep in mind, the longer to profile photo, the further you press the left hand navigation links down the page.
After you have set your profile picture you have to choose the thumbnail image. This is what gets displayed in the news feed when you publish something from your account. This is 50 pixels x 50 pixels image so make certain you select a great area of your profile photo to use as your thumbnail image.
Action 4: Publish images to your page.
Use the image strip at the top of your Facebook organisation page to your advantage. This is a great location to submit some photos of your business, your individuals, your items or some creative images which is suitable for your business.
These images for the picture strip are selected randomly so ensure you have a few to select from so you can fill all 5 offered slots! Below is an example of the photo strip in action from US supermarket chain Kroger. They have images of their personnel appearing in their strip making it look more personal and friendly.
Action 5: Fixed landing page.
Another way to boost your Facebook page is to have a static landing page for new visitors. This ought to be developed to entice visitors to 'like' your page and promote your organisation! The area you have to work with is 520 pixels broad and as tall as you desire (don't make it too tall though!).
A basic method to do produce a fixed landing page is utilizing this application from Wildfire. It hosts the image for you so you do not have to host it on your website or do any coding. This post provides a great overview on how to use this free tool. Nevertheless, one concern with this is that it the uploaded graphic can take a while to load which is not perfect for brand-new visitors.
If you want more control over your landing page, this guide on the best ways to build a Facebook landing page with iFrames is a great step by action walk through. If you have the time-- I advise you do this.
Here are a number of fantastic landing pages:.
Red Bull.
Coca Cola
Action 6: Included likes.
The next step is to add highlighted likes to your business page. This is where you can advise complementary or other useful pages from within your website. On the SEO Radical facebook page, we have 'liked' the Facebook pages from a variety of the leading SEO and Web marketing resources from around the web.
Action 7: Occupy with posts.
Before you go live it is a smart idea to have a few posts already populated on your news feed so your page does not look like a ghost town! Include a few your newest blog site posts, best content from your site or any pertinent industry related news that might be helpful for your customers.
Action 8: Go live.
Speaks for itself. Once you have done all of the above now is the time to send the page live!
Action 9: Update regularly.
It's insufficient simply to create a fan page and leave it at that. You require to constantly update it with relevant info that works to your fans and consumers. Make sure you are actively engaging and posting a number of times a day.
Here are some things you can post on your Facebook organisation page to keep it up to date:.
Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.
Thanks for reading How To Start A Facebook Business Page!
The majority of people don't know where to begin or how to do it. The following step by step guide reveals you how to produce and maintain a professional and beneficial Facebook business page.
How To Start A Facebook Business Page
Action 1: Develop your Business Facebook Page
This Facebook page makes it truly simple to set up your Facebook page. Follow the triggers and you cant go wrong. Ensure the information your go into corresponds exactly to the information you have on your website.
Action 2: Claim your distinct Facebook URL.
http://www.facebook.com/username/.
Go to the link above to set up your own unique URL for your company page. I claimed www.facebook.com/seomaverick and I recommend you do the very same using your service name. It's a lot easier to market promos using facebook.com/businessname than the default URL variation that Facebook offers you.
Action 3: Upload profile image and thumbnail image.
The profile photo is a very fundamental part of your Facebook page. It can be approximately 200 pixels wide x 600 pixels high. I would recommend utilizing the complete 200 pixels width for your page and as high as you please. Keep in mind, the longer to profile photo, the further you press the left hand navigation links down the page.
After you have set your profile picture you have to choose the thumbnail image. This is what gets displayed in the news feed when you publish something from your account. This is 50 pixels x 50 pixels image so make certain you select a great area of your profile photo to use as your thumbnail image.
Action 4: Publish images to your page.
Use the image strip at the top of your Facebook organisation page to your advantage. This is a great location to submit some photos of your business, your individuals, your items or some creative images which is suitable for your business.
These images for the picture strip are selected randomly so ensure you have a few to select from so you can fill all 5 offered slots! Below is an example of the photo strip in action from US supermarket chain Kroger. They have images of their personnel appearing in their strip making it look more personal and friendly.
Action 5: Fixed landing page.
Another way to boost your Facebook page is to have a static landing page for new visitors. This ought to be developed to entice visitors to 'like' your page and promote your organisation! The area you have to work with is 520 pixels broad and as tall as you desire (don't make it too tall though!).
A basic method to do produce a fixed landing page is utilizing this application from Wildfire. It hosts the image for you so you do not have to host it on your website or do any coding. This post provides a great overview on how to use this free tool. Nevertheless, one concern with this is that it the uploaded graphic can take a while to load which is not perfect for brand-new visitors.
If you want more control over your landing page, this guide on the best ways to build a Facebook landing page with iFrames is a great step by action walk through. If you have the time-- I advise you do this.
Here are a number of fantastic landing pages:.
Red Bull.
Coca Cola
Action 6: Included likes.
The next step is to add highlighted likes to your business page. This is where you can advise complementary or other useful pages from within your website. On the SEO Radical facebook page, we have 'liked' the Facebook pages from a variety of the leading SEO and Web marketing resources from around the web.
Action 7: Occupy with posts.
Before you go live it is a smart idea to have a few posts already populated on your news feed so your page does not look like a ghost town! Include a few your newest blog site posts, best content from your site or any pertinent industry related news that might be helpful for your customers.
Action 8: Go live.
Speaks for itself. Once you have done all of the above now is the time to send the page live!
Action 9: Update regularly.
It's insufficient simply to create a fan page and leave it at that. You require to constantly update it with relevant info that works to your fans and consumers. Make sure you are actively engaging and posting a number of times a day.
Here are some things you can post on your Facebook organisation page to keep it up to date:.
- Most current blog posts.
- Competitors.
- Most current deals/special deals.
- Helpful info connecting to your industry.
- Appropriate market news
- articles.
- Most current news about your company.
- Images of your business/customers/services in action.
Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.
Thanks for reading How To Start A Facebook Business Page!